Daniel Ogong, the Executive Head of Marketing, Communications, and Client Experience at Stanbic Bank Uganda, has been named Marketing Pioneer for 2024 by Evolve Africa.
Recently, Evolve Group Africa held its fourth instalment of the annual Uganda Marketing Excellence Awards (UMEAS) at a gala event in Kampala.
Shafique Ssemakula, the co-founder of Evolve Africa, said selection for the 2024 award winners explored how well brands, marketers, and their agency partners have leveraged different media channels, digital and traditional, to create campaigns that have made a sustainable impact on their target audience and businesses.
“Esteemed marketer Daniel Ogong`s star outshone his peers as he was announced the winner of the most coveted honour, the prestigious UMEAS Marketing Pioneer Award,” Ssemakula said.
Ogong is recognised as one of Uganda’s most accomplished marketing leaders with over two decades of professional experience across various sectors, including FMCG, and financial services, among others. He has spearheaded over 50 marketing campaigns since joining Stanbic Bank.
He said Ogong has brought on board a wealth of experience that will shape Stanbic’s Marketing and Communications strategy to reinforce and sustain the bank’s position as market leader while supporting the delivery of innovative solutions that respond to today’s customer needs.
The event, dubbed ‘The Marketers Biggest Night’, saw outstanding performers in the industry under the theme ‘Promoting Sustainable Marketing’.
The winners were selected by a distinguished six-member Marketing Council that comprises renowned competent industry experts who were selected based on leadership, contribution towards the profession, experience, and academic qualifications.
The council oversaw both the nomination process and the entire award-winner selection.
The public vote, which was transparently carried out on the UMEAS website, accounted for 40% of six of the twelve categories of this year’s UMEAS.
The public vote on the selected categories represented 40% of the final vote, while 60% stake resides with the Marketing Council.
The Council determined all nominations, but the public voted through a transparent system on the UMEAS website for six of the twelve categories of the awards, which accounted for 40% of the final decision.
It’s worth noting that this is not the first time Ogong is making significant strides in the sector.
In 2023, he was honoured as the Marketing Professional of the Year by the Uganda Marketers Society during the 2nd Annual AMC Conference at the Imperial Botanical Beach Hotel in Entebbe, held from September 6th to 9th.
The AMC Awards recognise and celebrate remarkable achievements, innovative advancements, and exceptional leadership within the marketing field across the African region.
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